KQED Learn: Media Literacy for a Blended Learning Experience
KQED, one of the biggest public media outlets in the US saw a challenge: How can we equip today’s youth with the tools to understand, analyze, author and engage with the media they encounter? To answer this, Marker Seven worked with KQED to help create an engaging digital product to help the next generation of media content generators practice these skills in a real work setting. The outcome was KQED Learn. Through KQED Learn, students can interact with their classmates, as well as peers throughout the Bay Area, honing their media literacy skills.
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What products have you used today?
A sleep tracker, coffee maker, razor? Perhaps a weather app, smart phone and vehicle; all before you even got to work!
A product is something that serves a function, provides information, or facilitates a desired action. It helps you get something you need. It could be off-the-shelf or highly customized. It might be expensive or free. Either way, you likely had a choice of products and chose these to be part of your day based on your experience with it and how badly you needed it.